What We Do
Connect - Engage - Convert
In 2020, the average adult may spend 4 hours accessing Internet and apps on their phones. Now it’s the time to know your Twitch from your TikTok, your SEM from your SEO. How big Vimeo really is, and if Instagram is still a thing, before you start spending.
Perhaps the area of marketing that has had to transform the most in the last year. Yet, despite all the technology available, we have learned that face to face meetings are hard to beat – we just need to be smart on how we do it.
Formerly the main form of communication, “traditional” advertising such as magazine print ads, commercials, but also billboards and banners, are now, though still relevant, more of one piece of a bigger marketing puzzle.
“You get the media you deserve” is what we tell corporate executives at our media trainings. This holds true for other Public Relation endeavors as well. When contacting journalists, influencers, and KOLs make sure your message is on point: intriguing, relevant and with news value.
Our philosophy will always be: “Don't make something unless it is both necessary and useful; but if it is both necessary and useful, don't hesitate to make it beautiful”. And we love making beautiful brand logos, sets, interiors, packaging or whatever our clients need.
Do you want to built an online store, an app, a payment solution? Do you need a website? Are you ready to go online with your offering? If you’re not, we don’t care, because you have to (and we’re happy to lead you through it).
What do you want first, the bad news or the good news? The bad news is that estimated global retail sales will decline by 9.6%, or US$ 2.1 trillion. The good news are that it doesn’t have to be that way. We know a number of methods to apply that will increase sales so your brick-and-mortar business will thrive.
Whether you’re speaking in front of 400 employees, meeting potential investors looking for seed funding or meeting the press, the first seven(!) seconds will determine how the audience perceive you and your message. With one of the best media coaches in Singapore on our team, we make sure it’s favourable.